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Press 19 February 2024
WAGO Founds Subsidiary WAGO Iberia in Spain

The WAGO Group expands its business in Spain by establishing WAGO Iberia in the second half of 2024 incorporating the business operations of Dicomat, its long-term importer in Spain since 1980. With this step forward, WAGO is expanding its presence in Spain and unlocking new synergies for even more efficient solutions and an expanded range of services.

Expansion of presence in Spain

  • Dicomat business is integrated

  • Extended service offering

  • Continuity in customer service

The new team in WAGO Iberia will offer continuity in customer service considering the transition of Dicomat members and will add new professionals expanding the current operations. Through this retention strategy, WAGO will secure its local expertise and maintain Dicomat’s established sales network. The connection to the internationally operating WAGO Group gives the local Spanish subsidiary access to all WAGO Group resources and WAGO’s global portfolio of products and services. In addition, custom solutions for their specific electrical interconnection, interface and automation technology needs will be jointly developed with customers and partners on-site.

For customers and partners, this relevant combination means the highest degree of continuity in support. They benefit from faster, personalized customer service, since larger sales and automation teams are available on-site for individual requirements. In order to find effective solutions to questions and problems, there will also be direct contact with international teams of specialists from the WAGO Group. WAGO Iberia will also handle logistics in the most optimized way for customers and partners.

“We are pleased to take this strategic step with our experienced local sales partner, Dicomat, and to jointly advance the successful development of WAGO in Spain. By bundling our expertise, we will provide our customers with even more individualized support and develop new business areas,” says CEO Heiner Lang.

WAGO CEO Dr. Heiner Lang

“With the foundation of WAGO Iberia, we are getting close in completing our local presence in Europe and thriving to deliver superior services towards our customers. Iberia holds a great potential for WAGO and I am pleased to drive our success with further investments in a talented local team”, says Mehdi Sayar, VP Sales EMEA at WAGO.

Mehdi Sayar, VP Sales EMEA at WAGO

Spain: A Key Market with High Growth Potential

Spain is a market for WAGO with growth potential, especially in the building, energy and industrial sectors. “WAGO is already an important player in innovative and reliable electrical interconnection, interface and automation technology products and solutions. We want to strengthen and expand this position further,” says Álvaro Mallol, General Manager Dicomat. “We are proud to continue our business activities together under the umbrella of WAGO Iberia in the second half of 2024 and to bring WAGO’s solutions, services and components even closer to our customers and prospects."

Álvaro Mallol, General Manager Dicomat